Sage 200 Evolution Merchants: Run Your Wholesale and Consumer Sales from One Source of Truth
How Storehub connects Sage 200 Evolution to a B2B trade portal and B2C channels – automatically
Your stock, your contract pricing, your customer master, your VAT — it’s all managed in Sage 200 Evolution, and it’s all correct. But the moment a customer tries to buy from you online, that carefully managed data stays locked inside your ERP, while your website, your B2B portal, and your marketplace listings run on spreadsheets and manual re-keying.
Storehub is the integration platform built for Sage 200 Evolution merchants: one connection that powers both sides of your business — a white-label B2B trade portal for your trade customers and sales reps, and B2C channels (WooCommerce, Shopify, Takealot, Amazon, Ecwid, and Netcash Shop) for consumers.
Here’s what that looks like, and what it means for your business.
Why Sage 200 Evolution merchants have a different problem
Sage 200 Evolution is the workhorse of the South African mid-market — the ERP chosen by wholesalers, distributors, and manufacturers who run multiple warehouses, complex contract pricing, and Bill of Materials through a mature SQL Server-based system. It’s the place your whole operation lives.
That depth comes with a catch: most e-commerce connectors weren’t built for you. They assume a flat product list and a single price. They choke on your contract pricing with quantity breaks, your multi-warehouse stock, your discount matrices, and your BOM-driven stock availability.
Storehub is built the other way around — around Sage 200 Evolution, not around a shopping-cart plugin. A lightweight on-premise sync app (Storehub.Sync.Evo) connects to your Evolution database through its native SDK and SQL Server, while Storehub’s SyncService handles the cloud side — and it handles large catalogues without breaking a sweat.
One connection, two storefronts
The core idea is simple: Sage 200 Evolution stays your source of truth. Storehub connects to it once, then keeps your products, stock, pricing, customers, and orders in sync with every place you sell — trade and consumer alike.
| B2B (trade) | B2C (consumer) | |
| Where you sell | Your white-label B2B trade portal | WooCommerce, Shopify, Takealot, Amazon, Ecwid, Netcash Shop |
| Who buys | Trade customers, sales reps on their behalf | Individual consumers |
| Pricing | Contract pricing with quantity breaks, customer price lists, discount matrices | Standard or sale prices |
| Order flow | Portal orders → into Evolution | Channel orders → into Evolution |
| What syncs | Products, per-warehouse stock, pricing, customers, orders | Products, stock, pricing, orders |
Same system. Same data. Two very different buying experiences — both connected.
The B2B side: a trade portal your customers (and reps) will actually use
If you sell wholesale on Sage 200 Evolution, your trade customers expect to order online. Storehub’s B2B portal delivers — with the complexity of B2B baked in:
- Customer-specific pricing — each account sees their price list, contract pricing with quantity breaks, and discount matrices. Update a contract in Evolution and it flows through automatically; no more “you quoted me the old price” conversations.
- Live, per-warehouse stock — including virtual warehouses that aggregate stock across locations, backorders on your own terms, and stock controls that hide out-of-stock SKUs or show negative stock as zero.
- BOM-aware availability — for assembled or kitted items, Bill of Materials structures sync so availability on your channels reflects the components actually in Evolution, not a guess.
- Sales agents who work for you — reps synced from Evolution stay linked to their customers, log in, and place orders on their behalf.
- Credit limits at checkout — show a customer’s balance and limit, warn them, or block checkout outright when they’re over.
The result: your trade customers self-serve at the right price, and your reps place orders in seconds instead of re-typing WhatsApps.
The B2C side: sell to consumers without overselling or re-keying
On the consumer side, Storehub keeps your Evolution stock and products in sync across every channel you sell on:
- Products flow out automatically — catalogue, variants, barcodes, units of measure, and VAT codes publish to WooCommerce, Shopify, and your marketplaces without manual uploads.
- Stock stays accurate everywhere — a sale on Takealot reduces stock on your website and in the B2B portal in near-real-time. No overselling, no cancellation emails, no angry reviews.
- Orders flow back in — channel orders land in Evolution as sales orders with the right tax mapping, customer matching, and line-item detail, so they hit your picking, packing, and accounting workflows without anyone touching a keyboard.
- Marketplaces included — Takealot and Amazon aren’t an afterthought; they’re first-class channels with the same stock and order sync.
Why Storehub’s Sage 200 Evolution connection is different
Connecting to a mid-market ERP like Evolution is where cheap connectors fall over. Storehub’s integration is purpose-built:
- Native Evolution SDK + SQL Server connectivity — Storehub’s sync app talks to Evolution through its native SDK and database, the same interfaces your own tools use, via a lightweight local service and a secured connection.
- Multi-warehouse aware — your master warehouse and branch warehouses come across as first-class concepts, so availability is always accurate.
- BOM-aware availability — Bill of Materials structures sync so assembled and kitted items reflect real component stock.
- Built for scale — database-level sync handles large catalogues (50,000+ SKUs) efficiently.
- Managed for you — scheduled full and partial syncs, real-time order raising, error alerting, a full audit trail, and automatic recovery — all backed by the Storehub support team.
The bottom line
You didn’t build your business in Sage 200 Evolution to run your online sales on spreadsheets. Storehub turns your ERP data into two working storefronts — a trade portal and your consumer channels — that stay in sync automatically, in both directions.
For your business, that means:
- One source of truth — products, stock, pricing, customers, and orders all reconcile against Evolution.
- No overselling — real-time stock across every channel, trade and consumer alike.
- No re-keying — orders from your portal and your channels land in Evolution automatically.
- Correct pricing everywhere — contract pricing, quantity breaks, and customer price lists stay in lock-step.
- New revenue — trade customers self-serve, consumers buy 24/7, and your sales reps spend their time selling, not typing.
- A connection that fits your setup — on-premise sync that works with your existing Evolution installation, no cloud migration required.
Ready to see your Sage 200 Evolution data power both your B2B and B2C sales? Get in touch and we’ll walk you through a live demo of Storehub connected to Evolution — trade portal, consumer channels, and all.